Friday, April 18, 2014

Don't Fence Me In

If you are going to build a tool, app, service, don't fence me into your environment. Yeah, I know you want all the advertising profit you can get. But, let me do what I need to do and your profits will be even larger because I will use your products more. Let me copy text and images. Let me "share" to other services, not just those you own. Nothing is more frustrating than being restricted by the tool or service I will do what I want even if takes more effort to do it, so you might as well make it easier for me to do it using your tools. It will only increase my use of your system -- are you listening Microsoft, Google, Apple?

I want to blog, comment, post like I want to blog, comment or post, not the way you want me to, and I will choose the tools, apps, and infrastructures that best let me do this.

Saturday, January 11, 2014

Duh, income, what else?

What Will Drive Consumers to Shop Online in 2014?

Read more: http://www.marketingprofs.com/chirp/2014/24096/what-will-drive-consumers-to-shop-online-in-2014-infographic#ixzz2q6cfG8sO

I saw this infographic today and my first thought was that people need the income to shop ANYWHERE. They need good, dependable jobs. Giving money to the rich won't work. Fancy marketing plans won't work. Supporting the middle class so they have decent incomes creates wealth in an economy driven by the consumer...period.

Saturday, January 4, 2014

Why is this Top News?

What is wrong with our society when this is "top news"?

I use News360--in general a very good news aggregator--but, can someone explain why this article is in the section "Top Stories". OK, it's a picture of a pretty, famous woman in a small swimsuit, nothing particularly wrong with that. But, what makes this a "Top Story" over news which affects me and the world more?. Why is it in that category? Put it in the "Celebrities" category, that way when I want to know about the vacuous lives of the super-rich and famous, I can go there and see just how pitiful my life is. But, give me stories in the "Top Stories" which have something to do with the "real" things which are happening in the world. It's no wonder that people in the U.S. know more about the intimate details of the lives of actors than they do about geography or world affairs.

Sunday, December 29, 2013

My 2nd day wth t he Dell Venue8 -- a keyboard

This is my second day with the Dell and I'm really pretty satisfied.I have taken an old, cheap portable keyboard and plugged it into the USB mini plug and guess what? It works like a champ. Go figure. I did have to modify the clamps a bit. Well, actually i removed the top one, but now the tablet sits right on the top like a champ. You can see the result at the left. I still have the device in the case that case with it and have it sitting on the keyboard case back. The only small drawback is that you must be on a table or use a lap desk with the external keyboard. Other than that, it's quite usable.

More as I explore use of this tablet.

Saturday, December 28, 2013

I have a new place

Today I bought a Dell Windows 8.1 tablet  My primary reasons for giving up my old Android tablet are

  • Microsoft OneNote
  • Battery life
The Dell has much longer battery life. It also came with Microsoft Office which includes OneNote--one of my favorite programs. I'm still getting it set up so will report back later. So far so good.

Sunday, December 15, 2013

The Human Race a Minority?

The human race is a minority on the Internet. And no, it's not because your pets have all of a sudden gotten computer-savvy.
recent report published by Incapsula, a company that helps websites manage their traffic and security, examined the activity across several thousand of its sites and found that humans make up less than 40 percent of all activity in 2013. But even though the bots are more active than ever before, that might not necessarily be a bad thing.
Igal Zeifman, who wrote the report, said that while the number of bots is up from last year, it's not all spammers and hackers. "The bulk of that growth is attributed to increased visits by good bots," he said. Bingbot and Googlebot are both good bots that help the search engines find new sites.
I spend a lot of time on the Internet, but, apparently, bots spend more. 60% of the hits to your site are probably from bots. What does this mean? For one thing, unless your filtering your numbers, you can reduce your hits by about half. You also need to account for these bots when you are designing for volume.
It also may mean that you will need to take this into consideration when you are evaluating how "people" actually use your site, since bots will "use" it in a completely different way. If the bot is from Google, Bing, or some other search engine, it's just working its way through your links without regard for any of your sophisticated marketing techniques, link placement, color schemes, etc. You really need to isolate your human visitors to take advantage of that.
Of course, a bot isn't buying anything, so that could affect your abandon rates if you don't account for it.
If you are using some outside service to evaluate your site, then they are probably taking this into account. If you're using your own resources, then make sure that your statistics exclude the known bots. You won't be able to eliminate everything, but you will be able to reduce the impact on your statistics.
Maybe Ray Bradbury was right . . .

Sunday, November 24, 2013

New Tablet?

I have been thinking about getting a new tablet. The Acer A100 I have just doesn't have the battery life I want and it is old and can't be upgraded. But I'm wondering which one to get. I do NOT want to spend lots of $$$ on one, but want one with good battery life and speed. I'm looking at the Nexus or even the iPad Mini (probably refurbished to keep the cost down). In a departure, I have even looked at the Windows 8.1 tablets. One of my favorite programs on ANY platform is Microsoft OneNote and I notice that the Windows tablets come with Office installed which would give me that excellent program in its native format. More as i look to change places.